Building a community of young, global travellers through the world's first peer-to-peer currency exchange. A thought-leading fintech with huge personality.
Balancing the fun of travel with the formality of finance was an enjoyable challenge. Where possible we separated the two, using defined colour schemes for each.
I oversaw an updated payment card design working closely with Mastercard™ partners. We shifted the layout to portrait to match how cards are used in the modern world.
The new card design used a mesh-gradient of the brand's colours to represent the colourful memories of travel, and the plain white background mimics our everyday non-travel life which helps these memories stand out.
Introducing a new feature designed to mimic the currency trading floor, we used a sentence structure input to simplify the complex world of global currency trading, so the average user can become a forex genius.
User research placed 'trust' highly as a required attribute. Following subconscious colour messaging theory, blue tones were chosen to imply a sense of financial trust, whilst maintaining a playful overall mood.
